Video / Aug 7, 2009 / 12:00 pm
Kobe Bryant And Ice Cube Make It A Good Day
Check out the web-exclusive extended version of skate legend Paul Rodriguez‘s new commercial from Nike SB. Inspired by Ice Cube’s 1993 hip-hop classic “It Was A Good Day,” the spot shows Paul’s version of what a perfect, sun-drenched day on the board would look like in LA.
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August 7th, 2009 at 12:01 pm
doc says:
Skate legend Paul Rodriguez?I thought the skate legend was Tony Hawk?WTF.
August 7th, 2009 at 12:19 pm
ToAn says:
great commercial. really like it, well i really like that song so it’s easy to like it for me…nice ending. props to nike
August 7th, 2009 at 12:28 pm
yeah right says:
Nike is so effing good at marketing I’m about to go out and get a pair of SBs right now
August 7th, 2009 at 12:33 pm
Big Mike says:
THIS IS SICK…..
August 7th, 2009 at 12:36 pm
Scott says:
Crazy Nice!
August 7th, 2009 at 12:38 pm
andy w says:
Absolutely gorgeous video. Perfection.
August 7th, 2009 at 12:45 pm
thomasmmm says:
Gleaming the CUBE
August 7th, 2009 at 12:53 pm
the antoine says:
so where is kobe in this? did i miss him in the comercial
August 7th, 2009 at 12:57 pm
the antoine says:
sorry.. saw it..
August 7th, 2009 at 12:58 pm
Octopus Jonny says:
This made my day, thanks for posting.
August 7th, 2009 at 1:07 pm
Big Island says:
God dammit I want to skate right now. And it is a gorgeous day in LA today. Last time I got on a skateboard I dislocated my shoulder so maybe I will just take the g ride out for a spin.
August 7th, 2009 at 1:26 pm
capnkimo says:
where’s kobe’s posse?
cool vid by the way
August 7th, 2009 at 2:10 pm
isotope says:
Nicely done.
August 7th, 2009 at 2:31 pm
KanDMan says:
Fcuking incredible video. First the LBJ and Kobe puppet commercial and now this. Marketing genius
August 7th, 2009 at 3:14 pm
Ant says:
That was a hot azz commercial! They killed it
August 7th, 2009 at 3:33 pm
Fraz says:
Love how my man’s board breaks, and Cube keeps it gangster, P.Rod starts to trip, but then bugs out like oh ish, thats Cube!!! lol. Good stuff. Theres actually some outtakes clips from this shoot where Cube smiles and waves instead of the scowl. Was kinda eery to see Cube lookin all friendly like mr. rogers or somethin.
August 7th, 2009 at 4:08 pm
danocasa says:
kobes the dude that looks at paul all like “wtf did you just pull?” when he lands the kickflip down the eight stair. hes got his phone in his hand. like half way through.
August 7th, 2009 at 11:58 pm
jay says:
dope video….this should be a remix video…real cool. damn kobe is everywhere and the king of LA like it should be!!!!
August 8th, 2009 at 1:18 am
Back In Black says:
PIMP.
Today Was A Good Day.
Rockin with Cube Kobe and Paul Rodriguzzze
August 8th, 2009 at 1:40 am
oooPatrick says:
i saw kobe out at maloof money cup chillin. those sb dunks used to be so hot now its kinda meh…
August 8th, 2009 at 3:02 pm
razzle says:
…I don’t get it?
August 9th, 2009 at 11:04 am
freshouttatime says:
shoooooooot i didn’t even notice the shoes but i’d def get a pair
August 9th, 2009 at 7:03 pm
DaKid says:
This makes me want to live in LA.