It was an ordinary evening at Lone Pine Mall. All Kevin Durant wanted was a new pair of shoes. Then the space-time continuum showed up.

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The Nike MAG is no longer the “greatest shoe never made.” The mythical sneaker worn by Marty McFly (played by Michael J. Fox) that originally captured the imagination of audiences in 1989′s Back to the Future Part II is being released – and they’re here to help create a future without Parkinson’s disease. Read More »

We recently got rid of one of the city’s most beloved players, Gilbert Arenas, and now we’re building around young talent like John Wall, JaVale McGee, Nick Young, and Andray Blatche. How would you feel about coming in and not being a star right away? Could you take a back seat? Need some time to think about it?

This is just one of the many questions that you are forced to consider as you wind your way through the draft process in NBA 2K12’s “My Player” mode. Read More »

The best ever? That’s hard to do. Even with a limitless library like YouTube, it’s virtually impossible to make a list of the best alley-oops of all-time and not miss a couple. All of the NBA’s greatest players have their most popular highlights, but what about the average or no-name players? Some of them have great alley-oops too, but you’ll be lucky to find them anywhere, much less remember them.

When a video was posted last week, it became painfully obvious pretty quickly that it was missing a few. So I figured I’d make the REAL top 10 list. No gimmicks. No timetables. Just straight raw ferociousness. Read More »

The other day we introduced 35th Hour, a new web series starring the one and only Kevin Durant. In the first episode, spend a day in the life of KD go as he and the Goodman League take on the Drew League at Capital Punishment…

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(4) Jesus Shuttlesworth, He Got Game vs. (13) Travis Porter, Passing Glory

THE RULES

“Jesus…JESUS!”

Some lady is leaning out the window of a building, cupping her hands and screaming down some 10 stories to the court. You can’t even make out her face from here. But you can definitely hear her. Jesus Shuttlesworth looks up out of habit – a childhood habit – and shrugs. He’s used to it. Every person, newspaper, media member, fan, friend and opponent has used his name in one way or another, sometimes to praise him, sometimes to mock him. It is what it is. Read More »

The Chinese Basketball Association likes them some Denver Nuggets. Not long after it was reported that Wilson Chandler signed a deal to play in China (meaning he won’t be back in the NBA until March or April at the earliest…when the CBA season ends), Adrian Wojnarowski of Yahoo! Sports reports J.R. Smith is close to signing a deal that would make him the highest-paid player in CBA history. Read More »

For the past 19 years, Superman, Shaq Diesel, the Shaqtus – whatever you want to call him – has graced the NBA with his presence. From basketball player to rapper, actor and even sheriff, Shaquille O’Neal has left an indelible impression on our culture. As one of the most dominant forces to ever play the game, O’Neal ravaged the NBA for most of his career, leaving behind a path of shattered backboards and frightful defenders. So as O’Neal rides off into the sunset, perhaps in his stretched-out Lamborghini, it leaves us with one question: Who will ascend to his throne? Read More »

(5) Scott McKnight, Just Wright vs. (12) Scott Howard, Teen Wolf

THE RULES

At one point in time, this wouldn’t have been close. An NBA All-Star versus some average high school kid who couldn’t have been more than 5-5? No way. Wrap it up. Play to five and that’s all we’ll need to see. The crowd can go home. We can move on.

But things turned all upside down. One player got engaged, got hurt, lost his heart and then found it all again. The other player changed into a werewolf and became a hairy animal on the court. Read More »

After Dirk Nowitzki got some love in Nike Sportswear’s “Always On” campaign, the NSW team has turned to rising NBA sophomore Jeremy Lin.

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