2K Sports Announces Unprecedented Partnership With Jay-Z In NBA 2K13

Believe it or not, NBA 2K13 is only a few months away, and for those of you still playing last year’s game, you know you can expect a few changes once the new one hits stores on Oct. 2. To start building the hype, 2K Sports made an unprecedented announcement yesterday: Jay-Z will serve as the Executive Producer of NBA 2K13.
“This has been a unique opportunity to collaborate with 2K Sports and be a part of one of the best sports video games in history,” says Jay-Z. “NBA 2K13 will be the next evolution in sports and basketball culture, and I’m ready to usher in the new era of the franchise.” Read More »





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