TAG: Adidas

Style - Kicks and Gear / Aug 19, 2014 / 2:00 pm

Damian Lillard Introduces adidas’ Crazylight Boost

adidas Crazylight Boost

We got a chance to try out adidas‘ newest performance basketball sneaker, the adidas Crazylight Boost when Damian Lillard and Derrick Rose teamed up for their Las Vegas launch plus a new ad. Now adidas has come out with their newest spot, with Lillard in his PE colorway introducing Boost technology to the masses. Read More »

All-Star, NBA / Aug 18, 2014 / 2:30 pm

We Got Next: Portland Trail Blazers Submit Bid to Host Future All-Star Game

LaMarcus Aldridge

The Portland Trail Blazers have never hosted All-Star Weekend. In fact, they’re one of only a handful of current NBA cities yet to host the annual event. That’s a shame because, as any frothy-mouthed local will tell you, Rip City offers so many unique experiences that they’re almost impossible to catalogue.

Undaunted by that near-Himalayan task, that’s precisely what we’ll aim to accomplish here. Read More »

Latest News / Aug 5, 2014 / 1:00 pm

Report: Kevin Durant Could Net $30 Million A Year If He Signs With Under Armour

Kevin Durant, Marcin Gortat

We’ll have to wait a couple off-seasons for Kevin Durant to become a free agent, but his current seven-year, $60 million deal with Nike is about to expire, with upstart brand Under Armour waiting in the wings. A recent report from Mitch Lawrence of the New York Daily News, cites a source who says KD could land a deal that pays him $30 million annually to switch companies and join the Maryland-based Under Armour, Inc. Read More »

Style - Kicks and Gear / Aug 5, 2014 / 12:15 pm

Damian Lillard Works At Movie Theater In Adidas “Boost Or Bust” Commercial

Damian Lillard

Damian Lillard’s star continues to rise. The Portland Trail Blazers All-Star and Team USA candidate shines in an amusing new ad from adidas featuring the Crazylight Boost. We’re not so sure that Lillard would be making popcorn and drinking from water bottles with straws if he weren’t rocking the Crazylights, but it’s clear his relationship with adidas will be increasingly fruitful for both parties as his career wears on. The camera loves the Oakland native almost as much as the court does. Read More »

Style - Kicks and Gear / Jul 28, 2014 / 5:00 pm

adidas Unveils Crazylight Boost (Pics)

adidas Crazylight Boost

LAS VEGAS — As part of the adidas Boost innovation unveiling yesterday, which included the newest addition to the Derrick Rose line, the adidas D Rose 5 Boost, Blazers all-star Damian Lillard stopped by to introduce the boost addition to the Crazylight franchise with the adidas Crazylight Boost that will grace the feet of a select few number of NBA players next season — the first to use boost on an NBA hardwood. Read More »

Style - Kicks and Gear / Jul 27, 2014 / 11:00 pm

adidas Officially Unveils The D Rose 5 Boost (Pics)

adidas D Rose 5 Boost

LAS VEGAS — Today adidas unveiled the D Rose 5 Boost during a special presentation with media members from around the world. Greg Anthony emceed the event and Damian Lillard joined the man of the hour, Derrick Rose, for the first basketball sneaker with boost technology. Read More »

Video / Jul 27, 2014 / 10:00 pm

Watch The New adidas Ad: “BOOST Changes Everything” With D-Rose & Damian Lillard

Derrick Rose, Damian Lilliard

Today adidas unveiled the Crazylight Boost and D Rose 5 Boost featuring the new boost technology that is changing the way your feet feel and perform in a basketball sneaker. In a new ad, Damian Lillard and Derrick Rose show you the difference in the ground-breaking cushioning innovation. Read More »

Style - Kicks and Gear / Jul 24, 2014 / 4:30 pm

Video: Inspiration Behind Adidas Originals C-10

adidas Originals C-10 grey

The adidas Originals C-10 introduced this summer looks back at the heritage of adidas Originals with a zx 000 heel counter and continues to evolve with the easily recognizable three tripes branding a single strap. In an interview with North American Design Director, Brian Foresta and C-10 Designer Eric Hernandez, they share the inspirations for a design drawing from basketball, running, fashion and even architecture. Read More »

Style - Kicks and Gear / Jul 9, 2014 / 12:30 am

Report: Wiggins Signs With Adidas For Company’s Rookie Record

Andrew Wiggins

Andrew Wiggins’ shoe deal isn’t the $180 million behemoth that was reported last fall, but it’s not exactly chump change. According to Yahoo Sports’ Marc Spears, Wiggins’ contract with adidas is the most expensive the company has ever given a rookie. Read More »

Style - Kicks and Gear / Jul 8, 2014 / 1:45 pm

adidas’ D Rose Lakeshore “Scarlet” Colorway

adidas D Rose Lakeshore

You can now purchase a casual-wear option under the D Rose umbrella without sacrificing the unique attributes adidas adds to every Derrick Rose release. Like the D Rose performance sneakers, the D Rose Lakeshore offers a charming homage to Rose’s hometown, symbolized by Chicago’s Lakeshore Drive where drivers take in majestic views as Lake Michigan unspools in front of them. Read More »