The playground isn’t the problem — it’s the solution. That is the mantra of Chain Link Fundamentals, which recently finished up a string of successful clinics in Brooklyn at the Navy Yard Clubhouse and the Thomas S. Murphy Clubhouse of the Boys & Girls Clubs of America. Thanks to the Barclays Nets Community Alliance, young ballplayers from all over the area flocked to community gyms to learn the game from some of the best coaches in the New York area, gaining important lessons both on the court and in life. Read More »

Even when you’re known primarily as a distributor, sometimes you get to hit the game-winning bucket too. So while Nike and Foot Locker opened the new House of Hoops on 34th Street here in New York City this past Saturday with Amar’e Stoudemire, we were also in the house, being recognized for our not-for-profit organization, Chain Link Fundamentals. Empowering youth basketball players through access and instruction, Chain Link won the Nike/House of Hoops Game Changer Award for its work in the New York community. Read More »