Tomorrow night, this new NBA Finals “BIG” spot featuring Dirk Nowitzki will air on national TV. The commercial, entitled “Forever Dirk,” focuses on re-living Dirk drilling one of his signature fadeaways in Game 6 of the 2011 NBA Finals against the Miami Heat. Read More »

Michael Jordan turns 50 on Sunday, a milestone that marks a half-century of the greatest player ever to play the game. He’s been out of basketball for nearly a decade, but his legend remains whether on sneakers, memories or game tape. Dime explores the greatest aspects of the GOAT’s career for his birthday. Today: MJ’s 20 best commercials of all time. Read More »

You may have come across this online earlier this week, but we wanted to make sure our readers saw it as well. Check out Kyrie Irving starring in the new Foot Locker commercial to celebrate the annual Week of Greatness in their stores (11/19-11/26): Read More »

The news broke the other day that John Wall be gracing the cover of Dime # 70, and it looks like Reebok is taking advantage of this publicity surrounding Wall by coming out with a new ad campaign that highlights his rise to prominence in 2007. Read More »

Who remembers the Y2K craze? The world was supposed to end, or at the least, society was supposed to collapse. We got a terrible Will Smith album (Or if you were a misguided soul like me, you probably liked it.). We were all planning to end up like John Cusack in 2012, flying planes through buildings and angling for tickets to some special ship. But the best thing to ever came out of the year 2000 was the Sportscenter commercial. Who remembers it? Mark McGwire smashing computers. Charley Steiner, with a tie around his forehead, yelling, “FOLLOW ME! FOLLOW ME TO FREEDOM!” Read More »