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Video / Oct 19, 2014 / 1:45 pm

Watch LeBron James Star In New “Beats By Dre” Ad Set In His Hometown Of Akron

Akron marquee

The athlete’s rags-to-riches trope is as old as sports itself, and runs parallel to the Horatio Alger-esque American Dream: If you work hard enough, anything is possible. But when you spend any time in an inner-city American ghetto, that ethos can make your skin crawl — reality doesn’t usually fit into a snug narrative like this one. But we couldn’t help get goosebumps as Gloria James narrates this new commercial for Beats by Dre starring her son, LeBron James, returning to his old Akron high school gym, now named The LeBron James Arena. Read More »

Style - Kicks and Gear / Oct 9, 2014 / 12:30 pm

Video: Derrick Rose & adidas Debut New D Rose 5 BOOST Ad

Derrick Rose

Today adidas and Derrick Rose released a 30-second spot for the D Rose 5 Boost, featuring Rose jumping for a balletic, slow-mo Eastbay throwdown that only seems possible with their new boost technology. Come check it out. Read More »

Video / Aug 28, 2014 / 7:18 pm

Watch Andrew Wiggins’ New Ad For BioSteel: “Stay True To Your Roots”

Andrew Wiggins

Despite getting traded before he’s even played an NBA game, Andrew Wiggins was still the No. 1 pick in this summer’s NBA draft, and he’s expected to be the primary building block for a young, exciting ‘Wolves team next season. Despite all that’s happened since he left high school, though, as his new commercial for BioSteel shows, Wiggins hasn’t forgotten his Toronto roots. Read More »

Style - Kicks and Gear / Aug 7, 2014 / 4:00 pm

Chris Paul Stars In New Kids Foot Locker Ad: “Selfie”

Chris Paul

In a new commercial from Foot Locker, Clippers point guard Chris Paul gets spotted by an older fan taking selfies with a group of young Jordan Brand-clad kids on the playground. When asked why, it’s obvious he’s a long-term thinker. Read More »

Video / Aug 5, 2014 / 9:30 am

Pippen & Barkley Teach James Harden About Short Memory In Foot Locker Ad

James Harden, Charles Barkley

James Harden, Charles Barkley

Foot Locker rolled out a new ad this off-season featuring Charles Barkley and Scottie Pippen attempting teaching James Harden how to have a short memory. The fact Barkley is in the ad with Pippen is almost a part of the lesson. Read More »

Video / Jul 28, 2014 / 2:00 pm

First Look: Dwyane Wade Gatorade Ad With J.J. Watt & Bryce Harper

Dwyane Wade

Dwyane Wade (photo. Reebok)

A new Gatorade spot will premiere tonight starring the Heat’s Dwyane Wade. Wade is joined in the ad by Houston Texans’ defensive end J.J. Watt, the Chicago Blackhawks’ Patrick Kane and the Washington Nationals’ Bryce Harper. Regardless of the sport, or the level, Gatorade is now providing you with the same high-quality protein that fuels the best athletes across all spectrums of competition with Gatorade Recover. Read More »

Video / Jul 27, 2014 / 10:00 pm

Watch The New adidas Ad: “BOOST Changes Everything” With D-Rose & Damian Lillard

Derrick Rose, Damian Lilliard

Today adidas unveiled the Crazylight Boost and D Rose 5 Boost featuring the new boost technology that is changing the way your feet feel and perform in a basketball sneaker. In a new ad, Damian Lillard and Derrick Rose show you the difference in the ground-breaking cushioning innovation. Read More »

Video / Jul 14, 2014 / 12:15 pm

Jordan Brand’s Epic New Derek Jeter Spot, “Re2pect,” Will Give You Goose Bumps

Derek Jeter, Michael Jordan

In Jordan Brand‘s new ad for Derek Jeter, scheduled to air just before he appears in the 2014 MLB All-Star Game Tuesday night, a stunning collection of fellow baseball players, NBA stars, coaches, managers, musicians, movie directors, a former NYC mayor, the G.O.A.T, New Yorkers, and even Sawx fans all tip their caps to the Captain. We don’t really like baseball (to slow), but Jeter is an institution in New York, and this 90-second spot is sure to raise the hairs on your arms regardless of how you feel about baseball. Read More »

NBA / Jun 25, 2014 / 3:15 pm

Video: Kevin Durant Is “The Baddest”

Kevin Durant "The Baddest"

There are no shortage of accolades Kevin Durant racked up on his way to the 2014 NBA MVP. Today, as part of the Nike KD VII unveiling Nike released a new commercial centering around the young sniper from OKC, who just might be “The Baddest.” Read More »

Style - Kicks and Gear / Jun 6, 2014 / 2:45 pm

LeBron, Lil Wayne & More Cameo In Beats By Dre “The Game Before The Game” Ad

LeBron James

Every athlete prepares for the big game in their own unique way. That’s the theme behind the new Beats By Dre spot: “The Game Before the Game.” The commercial highlights various soccer players, celebrities and fans as they prepare for their big moment. LeBron James cameos as do a number of other celebs and athletes. Read More »