Check out the web-exclusive extended version of skate legend Paul Rodriguez’s new commercial from Nike SB. Inspired by Ice Cube’s 1993 hip-hop classic “It Was A Good Day,” the spot shows Paul’s version of what a perfect, sun-drenched day on the board would look like in LA.
Even after a breakout debut season at Pepperdine, most people don’t know about 6-3 Keion Bell. But with 11 clips on YouTube that include a dunk over a 7-footer and a poster on DeMar Derozan, he’ll soon become a household name. This summer Keion and his 41-inch vertical found his way to the Kobe Basketball Academy where he won the Camp Slam Dunk Contest judged by Kobe, Ice Cube and Josh Powell.