It’s the last weekend before Christmas next week, and Hanukkah this year started earlier in the week and runs until Christmas Eve. Many will be scrambling for last minute gift ideas. Last year we gave you a gift guide before Black Friday, but this year, because there are so many incredible gifts, we wanted to make sure you’d see the very latest gear hottest games available this year. Don’t worry, you’ll get everything you need in time. We’ve got you covered. Read More »
Long before he’d ever take a shot at Madison Square Garden, a 15-year-old Carmelo Anthony headed to Midnight Madness at the famous Madison Dome in East Baltimore with something to prove. Everyone who was anyone showed up at the witching hour to watch the best players in the city, and Carmelo was prepared to sink or swim. Read More »
Just in time for the holidays, Jordan Brand is releasing Christmas editions of the CP3.VII, Super.Fly 3 and Melo M11. Come check them out… Read More »
For those of us getting a bit long in the tooth — guilty as charged — it seems practically an eternity ago that the Jordan Brand shocked the sneaker world by signing a precocious teenager named Carmelo Anthony to be a cornerstone and an ambassador.
Though Anthony was fresh off leading Syracuse to a National Title as a freshman, it nonetheless seemed a bit of a leap of faith, much as it was for Nike to simultaneously sign LeBron James out of high school. This, after all, was no fledgling brand, and with Michael Jordan wrapping up a career that many consider the greatest of all time, this seemed to equate to a passing of the torch. Was Carmelo up to the task? Would anyone be?
Seven All-Star Games, a scoring title and 11 sneakers later, it has become obvious Anthony — who grew up favoring the Air Jordan 9, which he wore both in high school and college — was a perfect selection to grow along with Jordan’s sneaker powerhouse. Read More »
/ Dec 9, 2014 / 3:15 pm
In this new Foot Locker spot, Russell Westbrook and Jordan Brand team up to poke a little fun at all the high-octane commercials that predominate the market. Athlete’s commercials — specifically NBA athletes — all feature the same scenes and Westbrook mentions them all when the adolescent protagonist says he’s “Ready to fly.” Read More »
If you’re unfamiliar, Jordan Brand has a venue, the acclaimed Terminal 23, on W. 32nd street in New York, less than a block west of Herald Square. On Thursday last week, they unveiled their west coast environ, the Jordan Hanger, in a West Los Angeles plane hanger. Come check out the newest court on the opposite coast. Read More »
If this is the year Kawhi Leonard truly becomes a superstar, a signature logo for the reigning Finals MVP was released just in time. Riffing on the notoriously giant hands of the precocious San Antonio Spurs wing, Jordan Brand came up with a slick new symbol that will serve as Leonard’s calling card going forward. Read More »
/ Oct 24, 2014 / 2:45 pm
Chris Paul, Blake Griffin (photo. Jordan Brand)
Last night, at 12:12 a.m. ET on the Adult Swim network the Jordan Brand sponsored “BGCP3TV in HD” sketch comedy show premiered. Say what you want about the Clippers teammates and Jordan Brand NBA all-stars failing to reach the Western Conference Finals last season, but — as you’ll see — they’re pretty decent with the off-kilter dry humor on display in the debut. Read More »
/ Oct 20, 2014 / 1:30 pm
Blake Griffin, Chris Paul (photo. Jordan Brand)
Jordan Brand reveiled today they’re going into the sketch comedy business with the signature stars, and teammates, behind the CP3.VIII and Super.Fly 3. Clippers teammates Chris Paul and Blake Griffin will star in a five-minute episode of “BGCP3TV In HD,” so come check out the trailer. Read More »
Back in 2003 at the Jordan Capital Classic, every last person in the MCI Center – including a just-retired Michael Jordan – focused their gaze on a young upstart by the name of LeBron James. James didn’t disappoint, leading all scorers with 34 points, albeit in a losing effort.
But if you could tear your eyes away from the boy who would be King, the point guard of the squad that took down Team LeBron was also a sight to behold, an efficient yet insuppressible whirling dervish on both ends of the court. For Chris Paul, the conclusion of his high-school career absolutely seemed like the start of something big – in more ways than one. Read More »