Christmas Day has become the canvas for brands to drop special colorways of signature shoes for their premier guys. This year is no different. With that, here’s a gallery of all the kicks you’ll see on the court today. Read More »
TAG: Jordan Fly Wade 2
Dwyane Wade comes strolling into the back-alley gym that sits in the shadows of I-95 with that familiar Jordan gait – pigeon-toed, swagged-out – looking like an oversized red and black hospital patient with all of the mics and wires hanging off him. “We’re going to add four more,” someone immediately says as they start outfitting Wade again. One here. One there. The All-Star smiles. It’s all he can do with his arms outstretched, foreign hands fidgeting to add more technology all over his body. Read More »
Now that the season is upon us, you knew that the next thing to drop from our friends over at Jordan Brand would be Dwyane Wade‘s solo commercial for his forthcoming signature shoe, the Jordan Fly Wade 2. In this new 30-second spot titled “This Is Flight,” watch D-Wade shows you what it feels like to be airborne in that moment of calm before takeoff. As you know, the game’s most memorable plays often coincide with brilliant acts of flight. Read More »
Jordan Brand is driven by creating the highest performance basketball shoes for the best ballers in the world. After sharing my thoughts from the Jordan Brand Flight Forum last week, get a behind-the-scenes look at the design and technical inspirations behind the latest Team Jordan signature shoes – the Jordan Fly Wade 2, Jordan Melo M8 and Jordan CP3.V – from Dwyane Wade, Carmelo Anthony and Chris Paul, as well as designers Mark Smith, Andre Doxey, Tom Luedecke and Justin Taylor.
Yesterday, I told you I was in Portland for the Jordan Brand Flight Forum. And after spending all day at Nike World Headquarters, I can confidently say that you’ve never seen the brand quite like this. From exclusive presentations by the designers, to testing out the shoes on the court, I got a 360-degree view of where the brand is headed in regards to Dwyane Wade, Carmelo Anthony and Chris Paul. So without further ado, it’s time to introduce the Jordan Fly Wade 2. Read More »