Jordan Brand is driven by creating the highest performance basketball shoes for the best ballers in the world. After sharing my thoughts from the Jordan Brand Flight Forum last week, get a behind-the-scenes look at the design and technical inspirations behind the latest Team Jordan signature shoes – the Jordan Fly Wade 2, Jordan Melo M8 and Jordan CP3.V – from Dwyane Wade, Carmelo Anthony and Chris Paul, as well as designers Mark Smith, Andre Doxey, Tom Luedecke and Justin Taylor.
Jordan Brand knows how to do it big. After arriving in Miami and being taken to the Fontainebleau in Miami Beach, we hopped on a yacht from the hotel to an undisclosed location somewhere in the heart of Miami. White walls, red mood lighting and the portraits on the walls were closeups of the next shoe in the legendary Air Jordan line: the Air Jordan 2010. Read More »