After weeks of rumors on their Facebook page, EA Sports finally announced today that they’re changing the name of their long running NBA franchise from NBA Live to NBA Elite. According to EA, NBA Elite 11 will “revolutionize the way basketball simulation games are played, with an all-new technology base, a new control scheme and a real-time physics system.” Currently in development, you’ll be able to see for yourself when the game hits retail on PlayStation 3 and Xbox 360 this October. Read More »

As per usual, the haters were out in force when we posted the EA Sports NBA Live 10 preview video yesterday, and a lot of our readers were commenting about looking for improved gameplay. We have this video to run today to showcase some of that, in particular, the game’s player dribble moves.

When our friends at EA Sports came through the Dime offices to demo the new NBA Live 10 game for us a few weeks back, we promised some exclusive videos of the gameplay.

Now they’re starting to come through. Check out this first one that showcases all of the attention to detail in the game. Pretty sick…