You’re probably not surprised to hear that the Nike Air Force 1 is the brand’s bestselling and most popular shoe of all time. And almost three decades later, it’s still a staple in worldwide sneaker culture. Through the years, Nike has dropped over 1700 different models with various colorways and material combinations, keeping you fresh to death and your buddies off your swagger. Tonight, the shoe will finally get it’s own starring role in a feature-length documentary. Check out the trailer below.
At this point, if you haven’t heard that Jay-Z is performing at Radio City Music Hall to kickoff the World Basketball Festival tonight, you might as well stop reading this. But for those of you that have, read on. After an on-court showcase featuring the finalists for the 2010 USA Basketball World Championship Team, Hov will take the stage for an electrifying performance. But enough about the show, let’s talk about the shoes. Introducing the Jay-Z x Nike Air Force 1 – All Black Everything Collection. Read More »
As part of the festivities surrounding the World Basketball Festival, 21 Mercer is dropping an early release of the Nike Air Force 1 Country Pack today until 7:00 pm. All the shoes (with models for Brazil, France, China, Puerto Rico and the U.S.) come with a special box and tissue paper available exclusively at 21 Mercer. Also, there will be WBF ticket giveaways to the first four purchasers of each country along with limited edition laser customization available throughout the day. Check out the kicks for each country after the jump. Read More »
Honoring the legacy of basketball, New York City and the Nike Air Force 1, take a look into what’s going on now in each of the five boroughs. With the World Basketball Festival less than two weeks away, Nike Sportswear Presents: 1LOVE, an All-Borough Block Party on Mercer Street this Saturday to celebrate the launch of the Nike Air Force 1 Borough Pack. More details are after the jump.
When it comes to kicks, Nike Sportswear is always down for collaboration. And tonight marks the release of their latest offering. This past year, NSW offered the late DJ AM and DJ Premier a chance to share the spirit of athletics and rivalry through design. When it came to electing two music industry leaders from the East and West coasts, these innovators whose infatuation with their craft has not only created a culture, but also moved that culture with the sound that emanates from their turntables. DJ Premier from the East, and DJ AM from the West were chosen and tonight (with DJ Premier on the turntables) you have a chance to cop the outcome of their design battle. Read More »
While I’m sure you’re familiar with our “What’s In The Box?” features on DimeMag.com, with highlights such as THIS, when we showed up this morning we were in for a pleasant surprise when one of the most anticipated games of 2009 arrived at our door. Read More »
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