Today marks yet another epic moment in the life of LeBron James and Cleveland fans alike. It will be the first time King James ventures back into his old stomping ground with his new team. Swirled in controversy, Nike ads and retired players weighing in on “The Decision,” this matchup between the Heat and Cavs seems to have more on the line than just a notch in the win column. The pride of Cavs fans everywhere, and LeBron’s attempt to prove to himself (and Heat fans) that he made the right decision, are both hanging in the balance. This brings to mind another past turning point it LBJ’s life: the birth of his first signature shoe. Read More »
Until the latest installment from Kobe‘s signature line drops, the Nike Air Max LeBron VIII is Nike Basketball’s flagship model. So it’s no surprise that the always topical footwear giant utilized Veterans Day to produce a new commemorative colorway that The King will debut tonight against the Celtics. Check it out after the jump. Read More »
Despite the fact that LeBron decided to take his talents to South Beach, we can still imagine what the avalanche of LBJ/Knicks product would have looked like – and in some cases, like with this new Nike Air Max VII Knicks colorway we can actually see the end result of what could have been …
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After teaser photos floated around the Internet for the past couple weeks, we finally have some great shots of the amazing “South Beach” colorway of the new Nike Air Max LeBron VIII. Inspired by Miami’s Art Deco District (marked by the pastel-hued buildings that line South Beach and Miami Beach) and the hit 80s crime drama Miami Vice, this shoe is a must-have. Check it out in greater detail after the jump. Read More »
Yesterday we showed you the shoe, but now it’s time to dig deeper. Go behind the scenes of the all-new LeBron James signature shoe as designer Jason Petrie tells you everything you need to know about the Nike Air Max LeBron VIII.
Last week we showed you a teaser, but now it’s time for the real thing. With a new season comes an all-new LeBron James signature shoe. Introducing the Nike Air Max LeBron VIII. Built on a basketball specific Max Air 360 unit – combined with Flywire technology – for ultimate cushioning, lightweight comfort and lockdown control, this might be LeBron’s best shoe to date. Check it out in greater detail after the jump. Read More »
Yesterday we took you through the transformation of NBA uniforms throughout history, and now we’re sharing this visual transformation of LeBron‘s signature kicks. Starting with the Nike Air Zoom Generation and ending with the Nike Air Max LeBron VIII, take a few minutes and check out this 30-second teaser from the folks over at Nike Basketball.