Yesterday afternoon, a bunch of the crew was at the Cherry Hill (N.J.) Mall (about 20 minutes outside of Philly) to celebrate the opening of the country’s fourth House of Hoops by Foot Locker (the other locations are Harlem, Chicago and Los Angeles).

The celebration was done right, as Andre Iguodala, aka “Chief Blocka,” and Thad Young came through to talk about the Nike Hyperize shoe, The Hyperizers, and to answer questions from more than 100 local kids who, after taking part in basketball skills clinics in the morning, were brought in for the event. As you can see, ‘Dre was in his full Hyperizer getup. Read More »

After announcing that the Nike “Puppets 4 Rings” t-shirts arrived in the office, we had to sort through all 639 comments to find our winners. Matching up reasons why people should get them, along with the limited sizes we have, these are the winners: Read More »

While we try and figure out who is going to win one of the Nike “Puppets 4 Rings” t-shirts, we decided to try and increase your odds of walking away with some gear. If you want to get your hands on one of the “Carpe Diem” tees, then answer the following question: Read More »

After announcing that we were getting them, and then finally figuring out that they were in such high demand, the Nike “Puppets 4 Rings” t-shirts have arrived. If you want to get your own puppet hands on one, then answer the following question: Read More »

We realize in the sneaker game that people camp out for kicks. But never have I ever witnesses such a fervor for a t-shirt. Since we announced that we were going to have a bunch in the office sometime this week and wanted to share the wealth with our readers, our phones have been ringing off the hooks. Read More »

Check out the new Puppets 4 Rings and Carpe Diem T-Shirts by Nike to celebrate 4th NBA championship for Kobe with the Lakers. We’re going to have a bunch in the office sometime this week and wanted to share the wealth with our readers. Read More »

“For each one of these delicious chocolate chip cookies, there is an equally delicious NBA championship ring… One for each chocolatey cookie!”

Niketown New York is setting up to be a prime time hoops destination for the month of March. Every week they’re going to be rolling out different free games, events and contests for college hoops fans in NYC.

It kicked off last week at the store with various giveaways (everything from gift cards to Nike gear to free subscriptions to Dime Magazine) and was a huge success. Read More »

Inspiration comes in many different forms. Whether it is a song, movie, or literature people look to different sources to move them. With the Olympics less than a month away the time for our athletes, especially the Men’s Senior National Team, to become encouraged to bring the gold home…if they aren’t already.

I recently attended ‘The Commitment’ USAB exhibit and received a book put together by Nike that made me want to get on the next thing smoking to Beijing and bring home the gold medal. Titled ‘United We Rise,’ which also is the U.S.’s theme for these Olympic games, the book is a picture montage of the players in the USA Basketball program as well as small excerpts from Jerry Colangelo, Head Coach Mike Krzyzewski, and the players themselves on what the concept of reppin’ the United States of America means to them. Read More »