Today, Nike officially unveiled Christmas colorways for the LeBron 11, Kobe 8 System and the KD VI. Using bold designs, material concepts, holiday colorways and special logo lacelocks, the Christmas colorways will be available in limited quantities at select retail stores and Nike.com on Dec. 26, 2013. Read More »
TAG: Nike Basketball
Kentucky and Baylor will debut new Nike Hyper Elite uniforms in tonight’s men’s and women’s doubleheader at AT&T Stadium in Dallas, Tex. The Hyper Elite is the lightest uniform ever produced, and these particular editions will feature silver chrome lettering for Kentucky and gold lettering for Baylor. The Wildcats jerseys will also include eight stars on the back of the neck to honor the school’s eight championships. Read More »
While yesterday was significant because Nike officially unveiled the Kobe 9 Elite, the latest signature in Kobe Bryant‘s sneaker line, it was also important for another reason. The Kobe Prelude Pack was introduced for the first time, and beginning Dec. 7 with the release of the shoe shown below, fans will get a special colorway of every Bryant signature sneaker each week for the next two months. Read More »
As part of their new NIKEiD Player Exclusive Program, Nike Basketball has unveiled four new player exclusive iDs for Chris Paul, J.R. Smith and Ty Lawson. Along with the rest of the program roster — Kobe Bryant, Kevin Durant, Paul George, James Harden, Jarrett Jack, LeBron James, Deron Williams and Nick Young — these players will work with the design team to create sneakers that’ll embrace specific moments of the NBA season.
From Jordan‘s sneakers to Iverson‘s tattoos, NBA players have long had an influence that reaches far beyond the court… and today, the league’s fashion focus is climbing to new heights. With resources like Twitter and Instagram, many players are captivated by a quest to promote the latest trend. This obsession with social media, in conjunction with a mass hipster movement and David Stern‘s implementation of the dress code, has resulted in a fair bit of questionable dressing. Read More »
If it weren’t for LeBron James, Kevin Durant would most likely be called the best player in the NBA right now by most fans. Durant has benefits from Nike, being a signature athlete with his own line of sneakers and apparel.
Being with Nike also has its other perks, as Durant can get basically whatever Nike-affiliated sneaker that he wants, whether it’s exclusive retro shoes from the past to even Air Jordans. Durant can get it all, but even with that, he’s a true sneakerhead at heart. Read More »
With college basketball underway, today Nike unveiled uniforms for four major programs meant to celebrate Native American Heritage Month. The N7 movement, long associated with Kevin Durant‘s signature sneaker line, will feature four turquoise uniforms for Florida State, Nevada, New Mexico and Oregon State. Read More »