TAG: nike

instagram, Style - Kicks and Gear / Sep 10, 2014 / 1:45 pm

Video: Watch The Nike LeBron 12 Teaser Trailer

Nike LeBron 12

With so much talk about Kevin Durant renewing his contract with Nike following a godfather offer by Under Armour this summer, some may have forgotten LeBron James has a new shoe dropping this year, with the Nike LeBron 12 getting unveiled next week (Sept. 16). Read More »

Style - Kicks and Gear / Sep 4, 2014 / 5:30 pm

Limited Edition Nike KD VII “Easy Money”

Nike KD VII Easy Money

The Nike KD VII with the strap, the performance enhancements and the initial “USA” colorway continues Nike and Kevin Durant‘s penchant for adding a narrative to each release. The KD VII Easy Money continues that same spirit for storytelling by combining KD’s weather inspiration with Benjamin Franklin and his place on American currency. Read More »

Style - Kicks and Gear / Sep 4, 2014 / 3:00 pm

The Man Who Owns All 25 Colorways Of The Nike KD VI

Chris McCord, Nike KD VI

Desite the existence of the Nike KD VII, there were still numerous iterations and colorways of the Kevin Durant signature shoe that came before: The Nike KD VI featured “What the KD” pastiche of colorws, the “MVP” on NIKEiD, the Elite “EYBL,” “Aunt Pearl,” “Precision Timing” and so many more. There were 25 colorways in the sixth installment of the KD VI, and one man, Chris McCord, has them all. Read More »

Style - Kicks and Gear / Sep 4, 2014 / 12:00 pm

A LeBron Portrait Made Entirely Of Nike Swooshes

LeBron James Nike

A German artist named Andy Gellenberg made a portrait of LeBron James strictly using Nike swooshes. It looks as incredible as it sounds. Read More »

Smack, Twitter / Sep 2, 2014 / 11:15 am

Stephen Curry Defends His Under Armour Sneakers On Twitter

Stephen Curry

Over the weekend, Kevin Durant remained with Nike after they chose to match Under Armour‘s 10-year deal that was reported to be in the $265-$285 million range. ESPN’s Bomani Jones used this news to take a dig at Stephen Curry‘s Under Armour shoes. Steph responded on Twitter and defended himself. Read More »

Style - Kicks and Gear / Sep 1, 2014 / 2:45 pm

Building The Brand: Players Who Deserve Their Own Signature Line

adidas Crazylight Boost

When Nike took a chance in 1984-85 to give a rookie out of North Carolina by the name of Michael Jordan his own sneaker line, the marketing world in sports changed forever. Nike has become one of the most recognized brands in the world, while MJ has built an empire that is producing millions from retro releases. Read More »

Smack, Twitter / Sep 1, 2014 / 12:30 pm

Iggy: “I Had A Better Shot At Halle Berry” Than Under Armour Had With Durant

Kevin Durant, Andre Iguodala

On Sunday, news came that Nike had matched Under Armour‘s gargantuan 10-year, $265-285 million offer and would retain signature NBA star, Kevin Durant until 2024. When current Under Armour athlete and new Hawks wing, Kent Bazemore, tweeted out a thanks to KD for considering Under Armour, swoosh athlete, Andre Iguodala, made it clear UA’s shot to land KD was well-nigh impossible. Read More »

Latest News / Aug 31, 2014 / 9:30 am

Report: Kevin Durant Near Record Nike Deal, As They Match Under Armour

Kevin Durant, Nike KD VI

The purported 10-year, $265-285 million deal Under Armour offered Kevin Durant was supposed to scare Nike or any other shoe brand away. But, at the last moment, Nike reportedly told Roc Nation, which represents KD, they’ll match the mega-deal, thereby keeping the 2014 NBA MVP in their stable of signature basketball players. Read More »

Latest News / Aug 27, 2014 / 6:30 pm

Despite Reports, Nike Can Still Match Under Armour’s Offer To Kevin Durant

Nike KD7 "Lightening Strike"

The sneaker war over 2014 NBA MVP, Kevin Durant, heat up last week when a report said Under Armour — until now, a bit player in basketball performance sneakers — had offered Durant between $265 and $285 million in a 10-year deal. The report said Nike would have to match the insane offer or possibly lose one of their marquee basketball names. News today indicated that because Nike still hadn’t matched the offer, KD was now with Under Armour. That story has been proven false. Read More »

Latest News / Aug 20, 2014 / 10:26 pm

Report: Kevin Durant Informed Nike Under Armour Offered $265-285 Million

"Team Orange" Nike KD VI

After reports surfaced Under Armour had made Kevin Durant a grand-daddy offer of $325 million spread out over a decade, a report from Darren Rovell at ESPN today lowers that figure, but not so much as to fall under a quarter of a million dollars. Durant’s reps at Roc Nation, by letting Nike know the extent of UA’s offer — alleged to be between $265 and $285 million spread out over 10 years — allows them their contracturally obligated right to match the deal, Rovell adds. Read More »