This Wednesday, Reebok invited us and a few other media friends out to the Blazers/Knicks game at MSG to introduce their new “Icons” campaign.
Reebok has always been a brand that hip-hop has identified itself with. The memorable history of the brand goes back to the early ’90’s both on and off the court. While many sneaker brands were only establishing relationships with athletes, Reebok aimed to bring hip-hop and athletics together and really bridge the gap between the two. Read More »
You know we like to take care of you guys, and today you’re in for a treat. We’ve teamed up with The Mars Reel to giveaway a pair of autographed kicks from John Wall, as well as his autographed jersey. Yes, you read that right, so no need to go back and re-read the sentence again. We had John sign them at Capital Punishment in the locker room after the game, and he wants them in your hands. Read More »
By now you’ve seen the shoe Jason Terry will play in this season, the Reebok Zig Pro Future. But we guarantee you’ve never seen it like this. Introducing the “Champ” edition, made exclusively for the JET’s game against the Heat on Christmas Day. Check it out: Read More »
When Danilo Gallinari arrived in New York in 2008, the city couldn’t get enough of him. What was he wearing, where was he going – it’s as if he was dating a Kardashian. But after being traded to Denver last season as part of the deal for Carmelo Anthony, the fervor screeched to a halt. He finished out the year with the Nuggets before heading overseas to play in Italy during the lockout, keeping a relatively low profile along the way. Well, Gallo’s back, and he’ll be wearing some new shoes when he takes the court for the first time in Denver’s preseason game against Phoenix on Dec. 20. Read More »
After the Kamikaze’s triumphant return, you knew Reebok was going to continue to look to their archives for upcoming releases. And the Reebok Blast appears to have called, “Next.” Inspired by the original ’90s version of the shoe made famous on the feet of Nick Van Exel, the Blast brings a refreshed, on-court look to the street. Read More »
People can’t get enough of John Wall. Whether he’s killing in summer leagues – like dropping 55 points as he did in “The Big Payback” against the Drew League – or sitting at the edge of the list of future breakout stars, Wall is everywhere. He sneaker now is too. Wall’s second signature sneaker with Reebok, the Reebok Zig Encore has officially been released for the retail price of $115. With a 30-second commercial – “Power Your Breakout,” starring Wall in his new joints and music by Swizz Beats – Reebok is looking to breakout with these kicks just as Wall is on the court. Read More »
Last week, John Wall hit the streets of New York City to celebrate the release of his new signature shoe, the Reebok Zig Encore. After all the commotion died down, we got a chance to catch up with John to chat about his new kicks, the Wizards and Kentucky’s chances this season. Read More »
Yesterday, John Wall held an intimate event at the Foot Locker in Herald Square to celebrate the launch of his new signature shoe, the Reebok Zig Encore, and his new apparel collection. Hosted by the legendary Funkmaster Flex, everyone in attendance got to learn first-hand tips from Wall, as well as how to properly do “The Dougie.” See what went down: Read More »
Now that you’ve seen the shoe, you knew that the next thing to drop would be the commercial. In this new 30-second spot titled “Power Your Breakout,” watch John Wall show off his new kicks in style featuring music by Swizz Beatz.
-->