If you were to strip Dime down to its essence, two of the foundation’s main pillars would have to be basketball and hip-hop, and nothing quite gets us going like seeing a summertime concert taking place on a famed playground like Rucker Park. Recently, Machine Gun Kelly had the crowd at the 2012 Entertainers Basketball Classic in Harlem HYPED. While I have never really checked out MGK’s work, he has an album – Lace Up – that is releasing later this year, and has the backing of people like Diddy. After seeing this, I’ll definitely be checking for it. Read More »

A few weeks back, we were asked to produce and “host” a short video series with Sprite that compares and contrasts playground basketball style and culture in New York City and Los Angeles. It was a tall task, especially when the two videos were only slated to a be a few minutes long, but we made a run at it and here are the results. Read More »

My team didn’t have to play to win the championship… As my man Ryan Imparato said in a post on the Goodman/Drew game, the matchup that never happened between Jay-Z‘s squad and Fat Joe‘s squad at the Rucker might’ve been even bigger than the game this weekend. Here is a link to the full video.

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The NBA has beaten its players. To court that is. As we wrote yesterday, David Stern and his associates have filed a lawsuit against the NBPA after long negotiations took place earlier this week in New York. The league is calling the players uncooperative, claiming they have threatened the league with decertification threats and lawsuits. Unlike the NFL, which coolly resolved all differences last week, the owners have put the smackdown on the players. The longer this goes, the harder it seems that an agreement will come to pass. Read More »

We’ve all seen the famous Gauchos Gym, alley-oop windmill from Vince Carter before. But I had never actually seen the rare game footage until this weekend. Check out the 6:30 and 9:00 marks for Dr. Funk…

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As Day 4 of the World Basketball Festival comes to a close, take a look at all the action from Day 3. Can’t wait for next year!

As Day 3 of the World Basketball Festival comes to a close, take a look at all the action from Day 2. You might want to hop in your car and get here.

So if you haven’t been up to Rucker Park yet for the World Basketball Festival, you gotta stop through. After the Jordan Breakfast Club concluded this morning, I decided to take a walk around the park and see what was going on. First stop, the Clubhouse. Read More »

This morning, 23 kids got the opportunity of a lifetime. As their summer-long program of the Jordan Breakfast Club came to and end, they had a special guest speaker at their graduation. But before they could finish for the summer, they had to get past three guys: Carmelo Anthony, Chris Paul and Dwyane Wade. Hopping on the court and competing against the kids, Jordan Brand‘s frontmen had a blast. Then, just when you thought it couldn’t get any better, the G.O.A.T. strutted out onto the court in All Carolina Blue Everything. Check out the photos after the jump. Read More »

During Chad Ochocinco and Terrell Owens‘ visit to Rucker Park yesterday, Ochocinco stayed on the sidelines and coached as planned, but T.O. switched the game plan up and laced up his kicks and got on the blacktop to compete. Compete T.O. did – as in the sequence below where he helped take Jadakiss‘ cookies and caught a decent two-hander in transition. Unfourtantely for him, he was also on the back end of a pretty sick reverse alley-oop going the other way right after. To be realistic, streetballer Antoine “Miles High” Millien didn’t literally dunk on him, but judging by the crowd’s reaction, it was like the Jets or Giants just won the Super Bowl.

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