Serena Williams has a breakthrough with Kobe during the second day of the KobeSystem seminar. Read More »

We knew this would happen. Despite concerns that he was too old or too beat up to still compete at his usual level, Kobe Bryant has once again shoved monster game after monster game in all of our doubting faces this season. Dude’s been bananas lately.

So, it’s only natural with as much success as Kobe’s had during his career that a likely progression would be to share his secrets to success with others. Other successful people that is. Enter the #KobeSystem. Read More »

The KobeSystem is where the successful find more success. But you don’t have to listen to me, though. Just take the word of some of the world’s most successful people including Aziz Ansari, Jerry Rice, Landon Donovan, Leehom Wang, Paul Rodriguez, Hope Solo, Richard Branson, Serena Williams, Tony Robbins, and Kanye West. Read More »

So The ESPY’s may not be an all-hoops award show, but outside of the U.S. Ladies and their overseas patriot smorgasbord, the ballers stole the show. It started off solid with SNL’s Seth Meyers making us laugh while making every athlete in the room sweat. Our favorite: Meyers mentioning that the Heat’s Big Three was a reference to how many quarters they play in big games. Sick. Burn. Dude. Or the one when Meyers said Kim K is only marrying a Net because she was sick of dating pro athletes. Wow. Read More »

While at the Athlete Branding panel at the Sloan Sports Analytics Conference a few weeks ago, something strange occurred. A person from the crowd asked the group, which featured Greg Via (Sports Marketing Global Director for Gillette), Phil de Picciotto (President of Octagon), Lawrence Norman (adidas Vice President of Global Basketball) and Sarah Robb O’Hagan (President of Gatorade North America), who the most marketable current athlete in sports is. Us basketball fans would assume it would be either Kobe Bryant or LeBron James, but an unexpected consensus answer came out from the panel. Read More »

Stephen Jackson is 25 K lighter in the pockets and we’re somewhat responsible. But does that make me lose any sleep? Not really, since he chose to say it and the loss is not even a half percent of his $7.65 million salary. And let’s be honest, he knew exactly what he was doing (but probably didn’t realize what it would cost him). But considering the way it went down, I find that fine highly excessive for a couple of reasons. Read More »

ABC must have read my post on the Top 5 NBA Players Who Need A Reality Show because on August 18, Shaq’s newest reality show, “Shaq Vs.” will premier at 9:00 PM EST. The show will feature Shaq going heads up against other professional athletes in their respective sports – many of whom he recruited on Twitter. Read More »