This past Saturday saw an all-day free party at the Banneker Community Center in Washington, D.C., compliments of Converse. As part of the World Basketball Festival‘s long weekend takeover, Converse zeroed in on the Banneker Community Center, located across the street from historic Howard University, to be the site for their massive WBF Blockparty based around their new Pro Leather WBF Collection.
After many months of planning, Converse let loose a full day of free basketball, food, art, and music performances from Stalley and The-Dream. Read More »
Diana Taurasi, LeBron James, Jus Fly & Anthony Davis (photo. Nike)
Technically, I spent my entire weekend working. But when you’re going to Team USA practice to catch the best players in the world in their element, attending Converse block parties to see The-Dream and Stalley perform and checking out 20 years worth of Nike and Jordan footwear design and technology, you can take it. This really wasn’t work. And the people at USA Basketball, Nike, Jordan and Converse didn’t want it to be. It was a celebration of the game, the Olympics and our men and women who will be going across the sea to represent us on the hardwood. Read More »
LeBron James (photo. Nike)
Sitting in section 106, gray suede Converse Pro Leathers on my feet, a roast beef panini on a plate in my hand, peering down at the Verizon Center court to check out Team USA nearly blow an anticipated exhibition against Brazil, it hit me. This is weird…this doesn’t make any sense. I really shouldn’t be here. I had a media credential hanging from my neck, and yet… I wasn’t all that interested in covering the game, a Team USA game. Much of that had to do with no locker room access, and very limited postgame interview opportunities (international rules). But it also had to do with the fridge stocked with drinks, the hot plates holding hot dogs, the elaborate vegtable and sandwich platters, the shrimp, the flatscreens and the view of the court. Read More »
/ Jul 14, 2012 / 11:51 pm
Joe Johnson (photo. Zach Wolfe)
GM Billy King is calling them “the best backcourt in the NBA.” We’re calling them a probable playoff team. Joe Johnson just calls them “definitely” better than the Knicks. The venue: Borough Hall. Who: about 1,000 screaming fans. What: a rap cypher. Okay, so the last part isn’t really true. But that’s what it felt like. Someone should’ve just given Brooklyn Borough President Marty Markowitz a mic because the dude was throwing more haymakers at the crosstown “rivals” than Eminem on “The Sauce.” At the rally to celebrate the new stars of Brooklyn, Markowitz instead took the chance to say: “For nearly 40 years the Manhattan Knicks have shown they can’t bring a championship to New York, so it’s going to take the Brooklyn Nets to get the job done. Read More »
The World Basketball Festival has officially taken over Washington, D.C. Nike and USA Basketball have brought the 2012 Men’s and Women’s National Teams to D.C. for a four-day celebration of the performance and culture of the game.
WBF features the Nike family of brands – Converse, the Jordan Brand, and Nike Basketball – as well as elite youth players from around the world.
The piece of WBF that we’re most looking forward to is the Converse Block Party that goes off today. Read More »